The iconic French fashion house Lacoste, synonymous with timeless elegance, has officially launched its highly anticipated women's fragrance, Lacoste Original Pour Femme. This release comes hot on the heels of the successful 2024 debut of the men's counterpart, Lacoste Original, and is now available for Australian shoppers at Myer, priced from $98 to $164.
A Nod to Heritage with a Modern Twist
This new scent offers a subtle homage to Lacoste's very first fragrance, which debuted back in 1984. Staying true to the brand's heritage of blending chic with comfort, Lacoste Original Pour Femme is designed to be a charmingly French aroma. It aims to evoke imagery of serene French countryside, rolling hills, and classic boulangeries.
The perfumers behind the creation, Adriana Medina and Louise Turner, described their vision. "For us, Lacoste is a resolutely modern brand that has mastered the art of combining chic and comfort, always with a bold touch," they explained. "It's this energy that we wanted to capture through Lacoste Original Pour Femme, an ultra-contemporary fragrance that reflects the Lacoste woman."
The Scent and The Bottle
Described as both elegant and relaxed, the perfume is a fruity floral amber composition that is designed to be noticeable without being overpowering. The creators focused on vanilla as a base, enriching it with a bright floral bouquet featuring sunny accents to create a powerful signature scent.
The fragrance notes include a top of tart, juicy pear, ginger, and mandarin. This leads to a sensual floral heart of jasmine and rose, finishing with a warm, Parisian-inspired vanilla base.
The scent is housed in a sleek, graphic bottle with distinctive pink glass that allows a glimpse of the perfume inside. True to the brand's identity, the legendary Lacoste crocodile logo is embossed on the label and engraved on the top of the cap.
Instant Hit with Australian Shoppers
Since its launch this year, the fragrance has already proven to be a major success, flying off the shelves at Myer. Customer reviews highlight its immediate appeal.
"Honestly, I didn’t even know Lacoste perfumes existed until I tried them," shared one delighted shopper. "From the first spray, I was genuinely impressed — the scent was beautiful and well-balanced. I ended up buying it straight away and have loved wearing it ever since. It’s received so many compliments, even from my colleagues at work."
For those interested in the complete collection, the popular Lacoste Original Parfum for men ($120 — $172) also remains available at Myer. One reviewer praised the men's scent as "the best fragrance for men in the market" due to its unique and perfect blend.
This dual launch solidifies Lacoste's position in the fragrance market, offering Australians sophisticated, wearable scents that capture the brand's unique spirit of casual elegance.
