While startup funding for female-led businesses has hit a record low across Australia, the Hunter region is witnessing a different story as women entrepreneurs continue to drive economic growth and innovation.
Funding Crisis for Women Founders
New research from Cut Through Venture reveals a concerning trend in Australia's startup landscape. Women-only founding teams secured less than 0.5 percent of all capital raised in 2025, marking the lowest point in recent years. The share of funding reaching women founders has been steadily declining since 2022, with mixed-gender teams doing little to improve the overall figures.
Despite these national challenges, organisations like Women in Digital are working to break down structural barriers. The group champions gender diversity in the tech industry and believes that increasing women's participation could add $1.8 billion annually to Australia's economy over the next two decades.
Hunter Success Story: Amplify Music Education
Newcastle Herald recently sat down with local success story Natalie Kradolfer, co-founder and managing director of Amplify Music Education, who was named the 2025 Founder of the Year by Women in Digital.
"Winning represents more than personal recognition," Kradolfer said. "It's a reflection of the hard work, resilience and passion that has gone into building Amplify from the ground up. This award belongs as much to the people around me as it does to me."
The Hunter-based entrepreneur emphasized the importance of female-focused awards and networks, noting that women-led startups generate more than twice the revenue per dollar compared to those founded by men.
Building Beyond Barriers
Kradolfer's journey with Amplify Music Education began with a clear vision to transform how Australia approaches music and creative education. The company has achieved significant milestones, including securing Sony Music as an investor and earning a place on the AFR Fast Starters list.
"Career highlights are a funny thing because they often only feel like highlights in hindsight," she reflected. "The moments I'm most proud of often happen behind the scenes. Having music education finally recognised as part of the music industry through Music Australia's Baseline Report was a huge win."
When asked about the biggest factor in her success, Kradolfer pointed to her team. "Being surrounded by a great team of smart, creative and passionate people has been the biggest factor in my success. Team Amplify is second to none."
Community Support and Future Vision
The Hunter region continues to demonstrate strong support for innovative initiatives. The City of Newcastle has confirmed Special Business Rate funding for the 2026 Newcastle Fringe Festival, which will launch with Fringe Feast on March 14.
City of Newcastle councillor Declan Clausen noted that "Newcastle Fringe Festival is a standout example, and we're proud to support its expansion in 2026. Fringe Feast will not only showcase Hamilton's diverse food and entertainment culture but also provide opportunities for local businesses to thrive."
Meanwhile, Charlestown Square is investing significantly in its Christmas experience with Charlie's Christmas Carnival, featuring Santa's grand entrance on November 15 and ongoing festivities throughout the season.
For aspiring entrepreneurs, Kradolfer offers straightforward advice: "The difference between an idea and a business is an enormous amount of work. You have to be ready to work harder than you've ever worked, take risks and make personal, professional, and financial sacrifices."
Looking ahead, Amplify Music Education has expanded into dance and drama programs and is developing new technology, all while maintaining its core mission: ensuring every primary school student has access to music, dance and drama education.
