Mortgage broker Australian Finance Group (AFG) has announced the acquisition of Perth-based Capita Finance, a move that strengthens its foothold in the Western Australian lending market. The deal, announced on Monday, 11 May 2026, underscores AFG's strategy to expand through strategic acquisitions.
Details of the Acquisition
AFG, one of Australia's largest mortgage aggregators, has acquired Capita Finance, a well-established mortgage broking firm in Perth. The acquisition includes Capita Finance's loan book and its team of brokers, who will join AFG's network. Financial terms of the deal were not disclosed.
Strategic Expansion in WA
The acquisition is part of AFG's broader plan to grow its market share in Western Australia, a region where it sees significant potential for expansion. By integrating Capita Finance's operations, AFG aims to leverage the firm's local expertise and client relationships to enhance its service offering.
AFG CEO David Bailey said the acquisition aligns with the company's growth strategy. "We are excited to welcome the Capita Finance team to the AFG group. This acquisition strengthens our presence in Perth and allows us to better serve our customers in Western Australia," he said.
Impact on the Mortgage Market
The deal is expected to increase competition in the mortgage broking sector, particularly in Perth. AFG's expanded network will provide more choices for borrowers and strengthen its position against other major aggregators. The acquisition also reflects a trend of consolidation in the mortgage industry, as firms seek to scale up and improve efficiency.
Capita Finance founder John Smith said the partnership with AFG will benefit clients. "Joining AFG gives our team access to a wider range of products and resources, enabling us to deliver even better outcomes for our customers," he said.
Industry Reaction
Industry analysts have noted that the acquisition is a positive step for AFG, which has been actively pursuing growth opportunities. The move is seen as a response to increasing competition from both traditional lenders and new entrants in the mortgage market.
The Australian Finance Group has a strong track record of successful acquisitions, having integrated several firms in recent years. The company's focus on technology and innovation has also helped it maintain a competitive edge.
