West Coast Eagles' Banner Takes Cheeky Jab at Fremantle Coach Justin Longmuir
In a playful pre-game move, the West Coast Eagles have delivered a lighthearted dig at Fremantle Dockers coach Justin Longmuir with their banner ahead of the highly anticipated western derby. The banner, crafted by the Eagles' cheer squad, cleverly referenced a recent comment made by Longmuir about his life outside of football.
Background of the Banter
During Fremantle's pre-season launch, Longmuir responded to a question from Channel 7 journalist Ryan Daniels about his hobbies by humorously stating, "there's no fun in my life." This remark quickly gained traction on social media, sparking widespread amusement among AFL fans. The Eagles' cheer squad seized on this opportunity, incorporating it into their banner for the derby.
The Banner's Message
The West Coast banner read: "Dockers are purple, Eagles are gold and blue, we have fun in our lives, how about you?" This witty retort not only highlighted the team colors but also playfully challenged Longmuir's self-deprecating comment. In contrast, Fremantle's banner maintained a more traditional tone, stating: "Fast Freo and purple pride, strap yourselves in and enjoy the ride."
Longmuir's Clarification and Hobbies
Following his initial remark, Longmuir provided further insight into his personal life, sharing some of his actual hobbies. He mentioned enjoying activities such as getting out on the water during summer, visiting Rottnest Island (commonly known as Rotto), and going fishing—though he humorously noted current fishing restrictions. Longmuir also expressed a desire for more time off, joking about needing to ask Fremantle's chief executive Simon Garlick for additional leave. He described himself as a homebody who values relaxation and escaping from the pressures of football.
Coaching Records and Context
Justin Longmuir has been at the helm of Fremantle since his appointment in 2020, leading the team to 72 victories out of 133 games, including a strong start this season with four wins from five matches. On the other side, the West Coast Eagles are under the guidance of second-year coach Andrew McQualter, who holds a record of 10 wins and 41 losses. This derby clash adds an extra layer of rivalry, with both teams looking to assert dominance in the AFL landscape.
The playful exchange underscores the spirited nature of the western derby, where off-field banter often complements the on-field action. As fans eagerly await the match, this banner incident has added a humorous twist to the buildup, showcasing the camaraderie and competitive spirit that defines Australian Rules football.



