For countless Australians, smiling with confidence remains an elusive dream. Many hide their teeth in photographs, suppress laughter, or feel embarrassed by discoloured or stained enamel. This widespread insecurity inspired the creation of Smilie, and this Black Friday, the Australian success story is launching its most ambitious sale ever.
Revolutionary Whitening at Unbeatable Prices
From November 11 until December 2, shoppers can access unprecedented savings of up to 70 percent sitewide. The standout offer is an exclusive Black Friday bundle priced at just $99 – representing incredible value compared to its regular $330 price tag.
This special package includes one Super Boost Whitening Kit and one Super Glow Toothpaste, delivering 60 complete treatments for less than $2 per session. According to the company, this provides up to 18 months of whiter, brighter smiles for Australian consumers seeking professional-grade results without the dental chair price tag.
The Inspiring Origin Story
Smilie's journey began with Natalie Wiltshire, a Sydney-based single mother who encountered the staggering costs of professional teeth whitening firsthand. While preparing for a wedding, she visited a dentist and received a $900 quote for in-chair whitening services.
"I knew there must be a more affordable way," Natalie recalled, noting that most at-home alternatives felt either ineffective or caused uncomfortable sensitivity. She observed that many over-the-counter products "lacked credibility" because they weren't developed with dental expertise.
This realization led her to collaborate with award-winning dentist Dr Daniel Tankard, who explained the fundamental flaw in most whitening products. "Most don't contain the right active ingredients to lift stains permanently," Dr Tankard revealed. "They merely create a temporary lightening effect that quickly fades."
Clinical Expertise Meets Consumer Innovation
Together, Natalie and Dr Tankard spent more than six months developing and refining what would become the Smilie system. They combined smart LED technology with a dentist-grade formula designed to whiten teeth effectively from home without causing sensitivity.
The system underwent rigorous testing on real patients before launching to market. The result? A professional-level whitening experience that's gentle on enamel, even for those with sensitive teeth and gums.
The proof lies in the numbers. Since its launch, Smilie has completed over one million treatments and earned the title of Australia's Best Teeth Whitening Kit. During peak sales, the company sells a kit every 30 seconds, and their latest Super Boost Kit sold out in just 14 days to a waitlist exceeding 2,000 people.
Overwhelming Customer Approval
With over 100,000 satisfied customers, Smilie has generated thousands of glowing reviews and dramatic before-and-after photos shared on their website.
"Easy to use and very impressed with the noticeable results," one customer wrote. "Worked better than dentist-made trays I've used before and with minimal sensitivity."
Another enthusiastic user shared: "I've used a few whitening products over the years and this is hands down the most effective whitening product I've used. No sensitivity after use... easy to use... and my smile shines bright!!"
A third reviewer expressed: "My only regret is not finding Smilie earlier! I have honestly stuffed around so much junk whitening products over the years. Smilie is the only one that actually works!"
How the System Works
The Smilie kit includes a compact LED device and three pre-filled gel whitening pens containing the brand's active formula. Users simply apply the gel to their teeth and place the device in their mouth for 16 minutes, repeating the process for six consecutive days to achieve dramatically whiter results.
The kit promises to whiten teeth by up to six shades within just one week, thanks to built-in desensitisers and soothers that ensure comfortable treatment even for sensitive teeth.
For those hesitant to try the product, Smilie offers a 30-day money-back guarantee, allowing customers to receive a full refund if they're not completely satisfied with their results.
As Black Friday approaches, Australian consumers have an unprecedented opportunity to invest in their confidence with a solution that bridges the gap between professional dental care and affordable at-home treatment.
