Ever found yourself watching morning television and admiring the impeccable style of your favourite presenter? You're certainly not alone. The hosts of Channel Seven's Sunrise and The Morning Show consistently serve as a source of wardrobe inspiration, and now the secrets behind their polished on-screen looks have been revealed.
The Philosophy Behind TV Style
According to Ben Amery, Sunrise's Head of Wardrobe and Makeup, a specific strategy guides the styling choices for the network's stars. The team deliberately selects bold block colours, vibrant hues, and striking prints that stand out on camera. "We tend to favour block colours, bright hues and bold prints," Amery explains. The focus is on clean, flattering silhouettes and colours that complement various skin tones, often choosing a strong cobalt blue over busy, distracting patterns.
This approach applies from everyday broadcasts to major red carpet appearances. Notably, many of the brands that help create these effortlessly chic looks are homegrown Australian labels, several of which have exciting new summer collections now available.
Australian Labels Stealing the Spotlight
For viewers seeking elegant outfit ideas for formal summer events, these three Australian brands, recently spotted on Seven presenters, offer perfect inspiration.
Significant Other: Sheer Elegance
The Australian-made brand Significant Other was recently worn by 7News Adelaide's weather presenter, Amelia Mulcahy, when she attended Adelaide Fashion Week. She chose the brand's Jean Dress, a maxi-length design featuring a trending sheer aesthetic, making it ideal for a fashion-forward event or even a black-tie wedding.
"The black floral print and mesh fabric was such a beautiful fit on her," says Ben Amery. He highlights the dress's high neckline and delicate print, which create a sophisticated and expensive feel, despite its accessible price point of under $300. Amery notes it's a perfect choice for those wanting confidence without showing too much skin, adding, "The sheer sleeve detail is perfect for women looking for a little extra coverage on their arms."
LEO LIN: Race Day Ready
When the occasion calls for high-fashion drama, Sydney-based ready-to-wear label LEO LIN delivers. The brand was spotted on Sofia Nolan at the TAB Epsom Race Day, where she wore a stunning strapless maxi dress in a black and green houndstooth print.
Amery identifies the piece as the popular Rayna dress, a tweed bustier style. "It matches the Spring racing dress code perfectly," he states, praising its bold, fashion-forward design with a subtle pop of colour and a flattering fitted waist. The Rayna dress is a best-seller for the label and comes in six different colour variations.
Mossman: Pastel Perfection
Soft pastel shades are dominating trends this season, and powder blue is a standout colour. Angelique Opie was recently seen in this gorgeous hue, wearing a number from the label Mossman for a segment. "This brand is a favourite for our weather presenters across the network," Ben Amery explains.
Opie was styled in "a beautiful powder blue dress with an A-line skirt," which Amery suggests may be one of her favourite looks to date. The specific piece, the Mossman Cosmic Maxi Dress in mist blue, is one of the Australian label's top sellers. It is celebrated for its striking neckline, sleeveless shape, and elegant midi length, making it versatile for evening events and black-tie occasions.
Your Guide to Presenter-Approved Style
The consistent theme from Sunrise's styling team is a commitment to Australian fashion that combines wearability with a strong visual impact. Whether it's the elegant coverage of Significant Other, the race-day glamour of LEO LIN, or the soft, event-ready charm of Mossman, these labels offer accessible inspiration for anyone refreshing their summer wardrobe. Next time you're watching your favourite presenter, you'll not only get the news but also a masterclass in locally-made style.
