As the new year sparks a wave of health resolutions across Australia, a homegrown program is helping women achieve lasting results without traditional diet deprivation. The equ program, founded by Amal Wakim, is gaining significant traction for its flexible approach to weight management and improved relationships with food.
What is the equ program and how does it work?
Unlike restrictive diets that eliminate food groups, equ provides access to a vast library of over 9,000 family-friendly recipes. The philosophy centres on sustainability and self-love, moving away from cycles of guilt often associated with weight loss. The program's structure is built around personalised targets, weekly meal plans, and consistent in-app check-ins to foster accountability.
One of its most popular features is the eight-week challenge, which provides a clear, guided plan for participants. The next challenge runs from January 19 to March 15, with enrolments currently open for early app access. Participants receive full access to the equ app, a printable habit tracker, an exclusive challenge guide, and a bonus Challenge Recipe eBook.
Real results from a supportive community
The power of community is a cornerstone of the equ experience. The app hosts an exclusive in-app network where women support each other towards similar goals. This supportive environment has been credited by thousands, including previous challenge winner Mel.
"I've done lots of challenges in the past that I didn't complete," Mel shared. "This time, I showed up for myself, stayed focused on the plan, and the results followed. I wouldn't have been able to do this without the support of equ." Mel lost an impressive 7.7 kilograms during the previous eight-week challenge.
Since its founding in 2016, equ has helped more than 60,000 Australian women work towards their health and wellness objectives. Founder Amal Wakim created the program after her own frustrating experiences with yo-yo dieting, aiming to prove that self-improvement and self-love can coexist.
Incentives to start your health journey
For those ready to kickstart their 2026 health goals, the upcoming challenge also offers a substantial incentive. Participants go into the draw to win from a prize pool worth over $15,000. Prizes include $15,000 cash for the best transformation, a $1,000 equ gift pack, and 12 months of equ membership.
It is important to note that individual results, like Mel's, can vary from person to person. However, the program's focus on flexibility, a massive recipe database, and community support presents a compelling alternative for Australians seeking a sustainable path to better health this January.
