Australian shoppers are rushing to Myer's highly anticipated Black Friday beauty sale, where premium products from luxury brands are seeing rare price reductions of up to 25 percent. The limited-time event presents a golden opportunity to upgrade both personal collections and Christmas gift lists with substantial savings across skincare, fragrance, makeup and high-tech hair tools.
Myer One Membership: Unlock Extra Benefits
Myer is encouraging customers to join their free loyalty program, MYER one, which takes just minutes to register but delivers significant long-term value. Members earn two points for every dollar spent at Myer, plus receive a $10 reward for every 1,000 points accumulated. The program has recently expanded to include partner earning opportunities across popular services like My Car, Dan Murphy's, LVLY, Petbarn and DoorDash, with additional benefits rolling out in the coming weeks.
Top 7 Black Friday Beauty Deals at Myer
The beauty department at Myer is currently featuring exceptional discounts on cult-favourite products that rarely see price reductions. Here are seven standout deals worth considering before the Black Friday event concludes:
Estée Lauder Advanced Night Repair Serum
Previously priced at $139, this iconic serum is now available for $111.20, representing a 20 percent saving. The formula utilizes Chronolux Power Signal Technology to support collagen production, lock in hydration for up to 72 hours and enhance the skin's natural overnight recovery process. Beauty enthusiasts praise it for smoothing fine lines and brightening overall complexion.
Dyson Airwrap i.d Multi-styler and Dryer
The next-generation Airwrap has been reduced from $849 to $699, offering 17 percent off this innovative styling tool. The smart device adapts heat and airflow to individual hair types, connects to the MyDyson app for personalised curl routines, and includes multiple attachments for styling, shaping, volumising and rapid drying.
M.A.C Ximal Lip Duo Velvet Teddy
This gift-ready set featuring the bestselling MACximal Silky Matte Lipstick and matching Lip Pencil has been discounted by 25 percent, dropping from $65 to $48.75. The silky matte formula provides up to 12 hours of wear while creating a fuller lip appearance, complemented by a precision lip pencil in a neutral pink rose shade.
Elizabeth Arden Visible Brightening Bounce Cream
The 50ml brightening gel cream now costs $97.50, down 25 percent from its original $130 price tag. Powered by 99 percent pure niacinamide and pigmentfix technology, it effectively fades dark spots and boosts radiance. Clinical testing showed 90 percent of users reported smoother, more luminous skin after just one application.
Bobbi Brown Opal Nudes Eye Shadow Palette
Reduced by 20 percent, this versatile eyeshadow palette now costs $81.60 instead of $102. The collection features warm and neutral matte shades paired with champagne metallics designed to flatter all skin tones, making it suitable for both subtle daytime looks and dramatic evening styles.
SkinCeuticals C E Ferulic Vitamin C Serum
This high-potency vitamin C serum has been discounted from $258 to $206.40, offering 20 percent savings. Formulated with 15 percent L-ascorbic acid combined with vitamin E and ferulic acid, it provides firming benefits and eight times the environmental protection, remaining effective for at least 72 hours after application.
Givenchy Beauty L'Interdit Eau de Parfum
The 50ml bold floral woody fragrance now costs $205, reduced from $164. This statement scent combines jasmine, tuberose, vetiver and patchouli to create a long-lasting, modern perfume that balances light and dark notes for a captivating effect.
Smart Shopping Strategy
With significant discounts on premium beauty brands that typically maintain their pricing, Myer's Black Friday sale represents an ideal opportunity for Australian consumers to invest in high-quality products while maximising savings. The combination of immediate discounts and ongoing rewards through the MYER one program creates exceptional value for beauty enthusiasts and holiday shoppers alike.
