ACT pays Instagrammers $35k for Christmas city campaign
The ACT City Renewal Authority has invested $35,000 in a social media campaign, paying local influencers to promote Christmas activities in Civic and Braddon to counter low foot traffic.
The ACT City Renewal Authority has invested $35,000 in a social media campaign, paying local influencers to promote Christmas activities in Civic and Braddon to counter low foot traffic.
The University of Western Australia is partnering with student content creators to promote a more modern and accessible image, moving away from its perceived elitism.
Australian health experts are raising the alarm as the alcohol industry markets 'healthy' drinks to wellness-focused Gen Z. Learn the risks and the call for stricter regulation.
A coroner details the fatal crash of Joseph Suwedi, who drove at high speed after drinking eight pints. The inquest highlights ongoing road safety concerns in the ACT.
As obesity and diabetes rates soar, experts warn Australia's reliance on ultra-processed foods is a public health disaster. Discover the science behind the crisis and how to eat intuitively for better health.
Healthy burger chain Grill'd is opening Western Australia's first drive-thru restaurant in Wanneroo on December 6, creating 50 local jobs and offering free burgers to celebrate.
Discover how embedding genuine diversity and inclusion into brand DNA, not just campaigns, builds consumer trust in multicultural Australia. Learn from industry leaders.
Whyalla introduces a permanent CBD-wide alcohol ban in public spaces after community consultation showed strong support for safer streets. Discover the full story.
One in three Canberrans plan to reduce or quit drinking as new ACT government campaign provides practical support. Discover real stories of transformation.
Plans for a new bulk liquor outlet in Cairns CBD face strong opposition from local leaders and police over community safety concerns. Learn more about the debate.
Helios Medical Rooms in Wollongong boosted patient numbers through local advertising with ACM. Discover how community-focused marketing builds trust and delivers real results for Australian small businesses.
Wollongong's new tourism campaign featuring a negative local dismissing attractions is polarising residents and experts. Does reverse psychology work for tourism?
Discover expert advice on selecting healthy, thriving trees for your Australian garden. Avoid costly mistakes and ensure your gardening investment pays off for years to come.
Sky Sports UK's Halo TikTok account aimed at female sports fans was cancelled after just 3 days following widespread backlash over patronising, stereotyped content that missed the mark completely.
A leading South Australian real estate agent reveals up to 90% of inquiries come from realestate.com.au, calling it 'non-negotiable' for market success. Discover why.
A top South Australian agent reveals up to 90% of inquiries come from realestate.com.au, calling it 'non-negotiable' for achieving the best property prices and quality tenants.
South Australia's top real estate agent reveals up to 90% of inquiries come from realestate.com.au, calling the platform 'non-negotiable' for market success in today's property landscape.
Join Healthy Power Meals in Duncraig this Sunday for 200 free breakfast bowls, coconut water, live DJ music, and a family-friendly yoga session. A perfect healthy start to your weekend!
The Albanese Government launches 'Drinking? Drink Mindfully' campaign with families of Melbourne teens who died from methanol poisoning in Laos. Essential reading for Schoolies travellers.
Forget January resolutions. Aussie women are achieving sustainable weight loss before the new year with the equ program, enjoying favourite foods and 50% off plans.
Nutritionist Sarah Di Lorenzo shares her healthy chocolate frappe recipe delivering 20g protein, lower sugar and rich calcium. Perfect for an indulgent yet nutritious treat.
Australian nutritionist Sarah Cobacho shares her vibrant plant-based festive maple pecan salad recipe, perfect for holiday celebrations. Get the full recipe now!
Groundbreaking international trial testing if weight loss medications can treat alcohol addiction and liver disease. Australian researchers report promising early results.
A Geelong woman with a zero-alcohol licence was caught driving with a BAC of 0.203. Police impounded her vehicle in a dramatic roadside incident.
Discover why lawn is more than just decoration - it's a natural air conditioner, stress reducer, and biodiversity booster for your Australian backyard.
As Fremantle braces for the Fremantle Traffic Bridge shutdown, a savvy marketing blitz aims to reassure visitors and businesses that the port city remains open for business. Discover how local leaders are tackling the economic challenge head-on.
Australian travellers heading to Thailand face hefty new fines as alcohol restrictions expand to major tourist hotspots including beaches, parks, and temples.
Discover how common Australian pantry staples can boost your brainpower and muscle performance without expensive supplements. We reveal the surprising foods that deliver natural creatine benefits.
Australian travellers are being warned about Bali's hidden killer after research reveals the island has the world's highest rate of tourist deaths from methanol poisoning in drinks.
Dagobert Renouf turned his wedding into a marketing masterclass by selling advertising space on his tuxedo, covering all ceremony costs in an unprecedented business move.