Sass & Bide closes stores for brand reinvention
Iconic Australian fashion label Sass & Bide shuts its standalone stores and Myer concessions, promising a major reinvention. The brand will remain online until late February. Discover the details.
Category : Search result: Australian fashion brand
Australian Open 2025 Sparks Major Tenniscore Fashion Trend
As the Australian Open begins on January 18, the tenniscore trend is dominating Aussie fashion, beauty and lifestyle. Discover the must-have polo shirts, SPF, sneakers and jewellery.
Murray's Brewery rebrands to B Farm, adds glamping and skincare
Murray's Brewery at Bob's Farm has transformed into B Farm, a lifestyle brand offering glamping, skincare, farm feasts, and memberships. Discover the Hunter's newest experiential destination.
Rising Perth Fashion Brands to Support in 2026
Discover the top Perth fashion brands and retailers on the rise in 2026. From swimwear to vintage, support local WA talent and sustainable style. Explore the list now.
Aussie Brand Boody's Secret to Ultimate Comfort Revealed
Discover the revolutionary Bamboo Cloudknit fabric from Aussie brand Boody, loved by celebrities and shoppers for its buttery-soft, versatile comfort in loungewear and essentials. Shop the collection now.
Activewear Debate: Are Aussie Parks Too Revealing?
A reader asks 'Anxiety Aunt' if exercise attire has become too skimpy for public parks. The response explores fashion, freedom, and where to draw the line. Read the full column.
Crocodile Skin Prices Set for 30% Jump by 2026
A new report forecasts a 30% price surge for crocodile skins by 2026, driven by high demand and production costs. Learn what this means for the luxury goods market.
Membership Outshines Messaging for Brand Loyalty
Forget clever slogans. Expert Lanna Hill reveals why a sense of belonging through membership is the ultimate driver of customer loyalty for Australian brands. Discover the strategy.
Beat Australia's 40°C heatwave with stylish swimwear deals
As temperatures hit 40°C across Australia, THE ICONIC launches a major swimwear sale with discounts over 40%. Discover stylish and practical pieces to stay cool. Shop the edit now!
Rhode Beauty Brand Launches in Australia at MECCA
The global beauty sensation Rhode, founded by Hailey Bieber, is finally launching in Australia and New Zealand. Shop the viral skincare and lip products exclusively at MECCA from February 12.
Motto Fashions debuts new collection with Jelena Dokic
Australian brand Motto Fashions launches its 'Movement' collection on January 19, with tennis star Jelena Dokic as ambassador. The line focuses on structured, flattering pieces for confident women.
Sportscraft's Summer Striped Set Sells Out Fast
Aussies are snapping up Sportscraft's pink-and-brown striped cotton set for summer. The matching shorts and shirt offer a stylish, breathable solution to heatwave dressing. Discover the collection.
What to Wear to the Australian Open: 5 Outfit Ideas
Heading to the Australian Open? Our style guide reveals five perfect outfit ideas, from breezy maxi dresses to sporty tees, to keep you cool and chic courtside. Dress for the occasion!
Lachie Neale's scandal could hit earnings and reputation
AFL star Lachie Neale faces a major reputational and financial crisis following his marriage breakdown. Brand experts warn sponsorships are at risk as he tries to salvage his 'family-man' image. Read the full analysis.
Aussie Sisters' Mustard Made Brand Conquers Global Organisation
Discover how sisters Becca and Jess Stern turned colourful vintage lockers into a global lifestyle brand, loved by celebrities and helping Australians organise with style in 2026.
July Luggage New Year Sale: Save Up to $240
Australian luggage brand July is running a limited-time New Year bundle offer. Shoppers can save up to $240 on stylish, durable suitcases designed for the modern traveller. Act before January 5.
Motto Fashion launches free gifts promotion
Aussie fashion label Motto is rewarding fans with up to five free surprise gifts on orders over $179. Shop viral hits like the Harlow Dress and Blogger Shirt.
Skims Bodysuit on Sale for $59 in Boxing Day Deals
The coveted Skims Fits Everybody bodysuit is now just $59 in David Jones' Boxing Day sale. Discover this and other top fashion deals from AJE, Oroton, and more.
Poss & Soss: Aussie Kidswear Brand Grows 45% Monthly
Discover Poss & Soss, the Sydney-based children's clothing brand created by parents Tom and Simona. Featuring durable, whimsical designs, the label is experiencing rapid growth. Shop the new collection now.
Big Brands Hit Bottom in 2025 Reputation Rankings
Australia's 2025 Corporate Reputation Index reveals stunning falls for major companies. Discover which brands lost trust and the costly reasons why. Read the full analysis.
Perth's Studio VIII boutique unites WA fashion designers
Discover Studio VIII, the new designer-run boutique in Perth's Plaza Arcade. This collective of emerging WA fashion talents champions slow, sustainable fashion and collaboration. See the brands shaping WA style.
Perth's Top Fashion Brands to Support in 2026
Discover Perth's booming local fashion scene for 2026. From swimwear to occasionwear, meet the WA designers and retailers you need to know. Support local talent and sustainable style.
Aussie Pet Brand Michu Sells 6 Million Bags of Cat Litter
Australian pet brand Michu is a runaway success, selling over six million bags of its plant-based tofu cat litter. Discover the sustainable products winning over cat owners nationwide.
Two killed in separate WA Wheatbelt car crashes
Two men have died in separate car crashes near Gingin in WA's Wheatbelt over the weekend. Police are investigating and urge witnesses with dashcam footage to come forward.
2026 Trends: Pinterest Forecasts Fashion, Beauty & Lifestyle Shifts
Pinterest's 2026 trend report forecasts a shift to individuality, nostalgia, and analogue living. Discover the key fashion, beauty, and lifestyle trends set to define the year ahead.
Girl, 13, Airlifted After Brand Highway Rollover
A 13-year-old girl is in a serious condition after a Toyota Hilux rollover on the Brand Highway near Bookara. Emergency services rushed to the scene. Read the latest details.
Man, 35, dies in Brand Highway crash near Gingin
A 35-year-old man has died after his car left the road and hit a tree on Brand Highway near Gingin. Police are appealing for witnesses and dashcam footage.
Tammy Hembrow shuts down Saski Collection activewear
Fitness influencer Tammy Hembrow announces the closure of her activewear label Saski Collection after eight years, making way for new ventures. Read her emotional farewell.
2025's Reputation Wreckers: Brands That Failed Australia
From Optus's 000 failure to Qantas's data breach, 2025 saw major Australian brands destroy trust. A communication expert analyses the costly lessons.
Country Road Opens New Store on Pakington Street, Geelong
Iconic Australian brand Country Road has opened its new flagship store on Pakington Street, marking a major milestone in Geelong's premium retail transformation. Discover the details.
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