Shakira has achieved another milestone in her illustrious career, making World Cup history as her latest official song surpasses 100 million views before the tournament even begins. The Hips Don't Lie singer released 'Dai Dai' two weeks ago, and the music video is expected to see a surge in views when the World Cup kicks off on Friday.
The 49-year-old Colombian artist, who performs the track with Nigerian rapper Burna Boy, is now the most successful artist in World Cup history, having contributed to four different tournaments. Shakira, who split from Spanish ex-footballer Gerard Pique in 2022 after 11 years together, said: 'I have this connection with football that seems unbreakable.'
A History of World Cup Hits
In 2006, Shakira performed a remix of 'Hips Don't Lie' in Germany before the final between Italy and France. Four years later, she released 'Waka Waka (This Time For Africa)' for the event in South Africa. That video has since been viewed 4.5 billion times, placing it among the 20 most-watched music videos of all time.
In 2014, Shakira released 'La La La' for the tournament in Brazil, with that video racking up 1.3 billion views. Now, with 'Dai Dai' already surpassing 100 million views, she continues to dominate World Cup anthems.
Upcoming Performances
In addition to releasing the 2026 anthem, Shakira will co-headline the inaugural halftime show for the final on July 19 alongside Madonna and K-pop band BTS. Speaking about the tournament, which is being held in the United States, Mexico, and Canada, Shakira said: 'Every World Cup is really magical, and I think this one is going to be all about bringing people together in this very sensitive moment in time, socially and politically.'
Inspiring the Next Generation
Shakira hopes her latest anthem will inspire younger generations. She said: 'It's a message for every child who's been told that their dream is too big. And to remind us that every champion started out as a kid who perhaps went through hardship and struggles, but there was someone that believed in them, and that's why they didn't give up.'
This story originally appeared on The Sun and has been republished with permission.
