Strong Pilates in Braddon has entered liquidation, leaving members out of pocket by hundreds of dollars each, according to a liquidator's report. The fitness studio, part of a national chain, closed abruptly, with many prepaid memberships rendered worthless.
Liquidation Details and Member Impact
Liquidator Jirsch Sutherland confirmed the closure, stating that the company, Strong Pilates Braddon Pty Ltd, was placed into creditors' voluntary liquidation on 15 March. Members who had paid upfront for classes or memberships are now unsecured creditors, with little chance of recovering their money. One member reported losing $450 for a 10-class pack she purchased just weeks before the closure.
According to the liquidator's preliminary report, the studio owed approximately $120,000 to creditors, including $30,000 in unpaid rent and $15,000 to staff in wages and superannuation. The report also noted that the business had been struggling financially for several months, with declining membership numbers and increased competition from other fitness studios in the area.
Broader Context and Industry Response
The closure is part of a wider trend of fitness businesses struggling post-pandemic, as rising costs and changing consumer habits take a toll. Strong Pilates, which has other locations in Sydney and Melbourne, is not affected by the Braddon closure, but the brand's reputation may suffer. A spokesperson for Strong Pilates said the company is working to support affected members by offering discounted memberships at other studios, but this does not cover prepaid packs.
Consumer advocates urge members to check their payment methods and contact their bank or credit card provider to dispute charges if possible. The Australian Competition and Consumer Commission (ACCC) advises consumers to be cautious when paying upfront for services, especially from businesses showing signs of financial distress.
