Qantas is embarking on its most ambitious transformation to date, with CEO Vanessa Hudson revealing a multi-billion dollar fleet overhaul and a major push to establish a homegrown sustainable aviation fuel industry in Australia.
A New National Industry Takes Flight
According to Ms Hudson, developing a local sustainable aviation fuel (SAF) resource is firmly in the national interest. She stated that such an initiative could generate more than 13,000 jobs and bolster Australia's fuel security.
Qantas, which spends a staggering $5 billion annually on fuel, believes Australia is perfectly positioned to lead in this space due to its significant agricultural sector and available feedstock. The CEO highlighted a fledgling operation in North Queensland that is turning sugar cane by-product into ethanol for aviation fuel as a promising example.
While the potential is great, Ms Hudson emphasised that ongoing government support is crucial to make the fuel commercially viable. This follows a recent federal government announcement in September to contribute $1.1 billion towards greener fuel production, a move welcomed by the aviation industry after years of lobbying.
The Largest Fleet Renewal in Qantas History
Alongside the fuel initiative, Ms Hudson confirmed the airline is progressing with the largest fleet renewal in its history. This comprehensive upgrade spans the entire operation, including the Jetstar and domestic narrow-body fleets.
The centrepiece of this renewal is the groundbreaking Project Sunrise, which will utilise the new Airbus A350-1000 aircraft. These planes will enable direct flights from Sydney and Melbourne to New York and London, starting from next year.
As Airbus constructs the aircraft in Toulouse, a dedicated Australian-based team is preparing for these historic long-haul services. All new aircraft, in keeping with Qantas tradition, will feature Australian products and suppliers on board.
Returning to the Basics
Celebrating two years as CEO, Ms Hudson said her team made a conscious decision to have a laser-focus on core operational performance to turn the airline's fortunes around. This strategy has paid off, with Qantas Domestic now back as the most reliable carrier, and both Jetstar and Qantas International showing material improvements.
The CEO affirmed that the airline holds the pride Australians have for Qantas close to its heart, and a key purpose is to ensure the national carrier continues to make Australians proud.