Take That, alongside Marti Pellow, Sam Fender, and Olivia Dean, have shattered a longstanding UK chart record with their collaborative single 'Rein Me In'. The track has spent 16 consecutive weeks at number one on the UK Singles Chart, surpassing the 15-week record previously held by Wet Wet Wet's 'Love Is All Around' from 1994.
Record-Breaking Achievement
'Rein Me In' now holds the title for the longest-running number one single by a group in UK chart history. The previous record of 15 weeks was set by Wet Wet Wet's cover of 'Love Is All Around', which featured in the film 'Four Weddings and a Funeral'. According to the Official Charts Company, the new collaboration has dominated streaming platforms and download sales since its release in May 2026.
Artists' Reactions
Marti Pellow expressed his astonishment at the achievement, stating: "To be part of something that beats a record that stood for over 30 years is incredible. I never imagined 'Rein Me In' would have this kind of impact." Sam Fender added: "Working with such iconic artists has been a dream, and seeing the song connect with so many people is overwhelming."
Chart Competition
The single faced stiff competition from other major releases, including Olivia Rodrigo's 'Vampire' and a reissue of Oasis's 'Wonderwall' for its 30th anniversary. However, 'Rein Me In' maintained its top spot through sustained streaming numbers and radio play. The Official Charts Company noted that the song has accumulated over 50 million streams in the UK alone.
Impact on the Music Industry
The record-breaking run highlights the power of cross-generational collaborations in the modern music landscape. Take That, originally formed in 1990, have reinvented themselves with this project, while Pellow, Fender, and Dean bring diverse fanbases. Analysts suggest that such partnerships are becoming increasingly common as artists seek to maximise reach in a fragmented market.
Wet Wet Wet's Legacy
Wet Wet Wet's 'Love Is All Around' had held the group record since 1994, when it spent 15 weeks at number one. The song was famously kept off the top spot for a 16th week by the official release of 'Saturday Night' by Whigfield, though that track was not by a group. The Scottish band's record had seemed unbreakable until now. In a statement, Wet Wet Wet congratulated the new record holders: "We've enjoyed holding this record for over three decades. It's great to see new music inspiring audiences."
Future Prospects
'Rein Me In' shows no signs of slowing down, with strong sales predicted for the coming weeks. If it continues its run, it could challenge the all-time UK number one record of 18 weeks, held by (Everything I Do) I Do It for You by Bryan Adams in 1991. The Official Charts Company will update the charts this Sunday.
