How I Shop: Model David Gandy on Style and Sustainability
How I Shop: David Gandy on Style and Sustainability

David Gandy, the British model and fashion icon, has opened up about his shopping habits, personal style, and dedication to sustainability in an exclusive interview with The Guardian. Known for his sharp suits and classic looks, Gandy revealed that his approach to fashion has evolved over the years, with a growing emphasis on quality over quantity and environmentally friendly choices.

A Shift Towards Sustainability

Gandy explained that he now prioritizes buying fewer, better-made items that last longer. He believes that fast fashion is not only detrimental to the environment but also to personal style. “I’d rather invest in one really good piece than ten cheap ones that fall apart after a few wears,” he said. This mindset has led him to support brands that focus on sustainable practices and ethical production.

Favorite Brands and Stores

The model listed several of his go-to brands, including Ralph Lauren, Tom Ford, and Brunello Cucinelli, for their timeless designs and commitment to craftsmanship. He also shops at vintage stores and online platforms like Vestiaire Collective to find unique, pre-loved items. “Second-hand shopping is a great way to reduce waste and discover something special,” he added.

Wide Pickt banner — collaborative shopping lists app for Telegram, phone mockup with grocery list

Shopping Habits and Tips

Gandy admits to being a “research-heavy” shopper, often spending hours reading reviews and checking fabric compositions before making a purchase. He advises others to do the same: “Know what you’re buying. Check the label, understand the materials, and think about how it will fit into your wardrobe.” He also recommends investing in tailoring to ensure clothes fit perfectly, which extends their lifespan.

Online vs. In-Store

While Gandy enjoys the convenience of online shopping, he prefers buying clothes in-store to try them on and feel the fabric. However, he makes an exception for basics like t-shirts and underwear, which he orders online. “For anything that needs to fit well, like suits or jackets, I always go to the store,” he said.

The Future of Fashion

Looking ahead, Gandy is optimistic about the fashion industry’s shift towards sustainability. He believes that consumers are becoming more conscious of their choices and that brands are responding. “We’re seeing more innovation in sustainable materials and circular fashion models,” he noted. “It’s an exciting time for fashion, and I’m happy to be part of the change.”

In conclusion, David Gandy’s shopping philosophy centers on quality, sustainability, and intentionality. By choosing well-made pieces and supporting ethical brands, he proves that style and responsibility can go hand in hand.

Pickt after-article banner — collaborative shopping lists app with family illustration