Rimmel London's popular Oh My Gloss! Butter Me Up Lip Balm range has expanded with three new latte-inspired shades, offering a beauty companion for coffee lovers. The new shades, Chai (#006), Cappuccino (#007), and Pumpkin Spice (#008), combine nourishing lip care with glossy, wearable colour.
New Shades Inspired by Coffee Classics
The latest additions bring a warm, coffee-inspired twist to the collection. Chai delivers a brighter, wearable tint for everyday wear, while Cappuccino offers a versatile neutral tone that pairs with any makeup look. Pumpkin Spice rounds out the collection with a warm, seasonal hue perfect for cooler months.
Advanced Lip Care Formula
Oh My Gloss! Butter Me Up is Rimmel London's most advanced lip care product. The ultra-hydrating balm is formulated with skincare-inspired ingredients, including 5% squalane to lock in moisture and support the skin barrier, along with peptides, avocado butter, and hyaluronic acid to condition dry lips.
Consumer testing shows impressive results: 91% of users agreed their lips felt smoother after application, 95% reported nourished lips after seven days, and 85% noticed improved texture of bare lips.
Texture and Application
The balm melts onto lips with an ultra-cushiony feel, gliding on effortlessly thanks to its soft, creamy consistency. The slanted-tip applicator hugs lip contours, making application easy without a mirror. Each swipe is infused with a light vanilla flavour for a subtle sweet touch.
Stylish Packaging
Each shade comes in a sleek, colour-matched tube that is both stylish and practical, perfect for handbags, desk drawers, or beauty pouches. The new shades are available now, combining nourishing ingredients, high-shine colour, and an effortlessly wearable finish.
Based on consumer testing results provided by Rimmel London.
