The end of financial year is not just about tax returns; it is your chance to score some seriously stylish bargains. This year, the deals are better than ever, and you do not have to wait until June 30. Many of your favourite brands and retailers are kicking off their sales early, so you can start shopping and saving right now.
Best Early EOFY Fashion Deals
Lululemon has dropped its incredibly rare EOFY sale, but you better be quick because some items are already selling out in many sizes. The popular Define Mesh-Back Jacket in Black is currently 30 per cent off, down to $119, while the Glow Up Super-High-Rise Tights 25 inches in Black are also 30 per cent off, down to $99. If you prefer a coloured tight, you can score them in a myriad of bright colours for $69, saving a huge 50 per cent.
If you need a new handbag, the best-selling Evity Clara Suede Leather Grab Bag in Cherry Suede from Strand is now down to $99, from $199. Claudia Coy, news.com.au checkout Social Media Manager, reviewed this bag earlier this year and said it is a reliable, versatile leather handbag that looks way more expensive than it is.
You can also score up to 50 per cent off Aussie favourite Paire. The BioFlex Form Jacket is now down to $118, from $149, while the Women's BioFlex 25-inch Leggings are a huge 50 per cent off, coming down to $54.99. The Iconic has kicked off its mid-season sale with up to 50 per cent off.
Strand
Up to 50 per cent off including leather, crossbody bags, and tote bags. 50 per cent off Evity Clara Suede Leather Grab Bag, $99 (down from $199). 48 per cent off Evity Willow Leather Tote Bag, $129 (down from $249).
Paire
Shop up to 50 per cent off the EOFY sale range.
St Frock
Spend and save up to 30 per cent off.
The Iconic
Up to 50 per cent off end of season sale. 35 per cent off Levi's Cinch Barrel Jeans for $103 (down from $129.95). Get the Nike Free Metcon 6 Women's for $108 (down from $180). Get the Lioness Workwear Jacket for $71.40 (down from $119). Get the Nere Bondi 3pc Suitcase Set for $459 (down from $797).
Myer
Shop the stocktake sale range. 30 per cent off Berlei Barely There T-Shirt Bra in Nude, $48.97 (down from $69.95). 43 per cent off Country Road Australian Cotton Heritage Embroidered T-Shirt in White, $39.95 (down from $69.95). 32 per cent off Levi's 318 Shaping Wide-Leg Jeans in Soft Black, $89 (down from $129.95).
Lululemon
Shop the Lululemon sale. 30 per cent off Define Mesh-Back Jacket in Black, $119 (down from $169). 30 per cent off Lululemon Glow Up Super-High-Rise Tight 25 inches in Black, $99 (down from $139).
H&M
Shop the sale range. 60 per cent off MAMA Before & After Tie Belt Shirt, $13.99 (down from $34.99). 30 per cent off Seashell Detail Plunge Dress, $82.99 (down from $119). 55 per cent off Draped Asymmetrical Top, $44.99 (down from $99.99). 50 per cent off Sparkling Straight Leg Pants, $59.99 (down from $119).
Bonds
40 per cent off storewide.
David Jones
Shop the clearance sale, up to 50 per cent off. 30 per cent off selected lingerie. Up to 30 per cent off selected beauty. Get the Country Road Cotton Linen Long Sleeve Knit for $79.95 (down from $139). Get the Alias Mae Women's Zinia Shoe for $83.40 in cart (down from $229.95).
New Balance
40 per cent off clearance styles.
The Oodie
Up to 50 per cent off everything. $50 off the Pink Oodie Original, $49 (down from $99). $50 off the Bright Pink Geo Sherpa Dressing Gown, $49 (down from $99). $45 off the White Fluffy Dressing Gown, $44 (down from $89). $43 off the Black Fleece Hoodie, $42 (down from $85). $43 off the Light Grey Marle Sherpa Lined Wide Leg Trackpant, $42 (down from $85).
Under Armour
Shop the outlet sale range. 50 per cent off Curry Series 7 Unisex Basketball Shoes, $120 (down from $240). 30 per cent off UA Vanish Elite Seamless Men's Short Sleeve, $59 (down from $85). 30 per cent off UA Halo Bonded Women's Ankle Leggings, $98 (down from $140). 30 per cent off UA Sonic 7 Women's Running Shoes, $112 (down from $160). 30 per cent off UA Tactical ColdGear Infrared Men's Base Crew, $56 (down from $80).
Cotton On
30 per cent off winter must-haves. Two for $30 tops. Active two for $40. Buy one, get one 50 per cent off graphic tees.
Country Road
Take a further 25 per cent off.
Tommy Hilfiger
40 per cent off winter essentials.
Converse
Up to 60 per cent off sale frenzy.
City Beach
Shop the jackets and jumpers sale. 51 per cent off Ava And Ever Roxie Long Shacket, $39 (down from $79). 45 per cent off Rusty Cubes Knit Sweater, $59.99 (down from $109.99). 33 per cent off Ava And Ever Garage Faux Leather Bomber Jacket, $59.99 (down from $89.99). 42 per cent off Ava And Ever Apollo Crew Neck Knit Jumper, $29 (down from $49.99). 38 per cent off Ava And Ever Dune Faux Suede Jacket, $49.99 (down from $79.99).
Calvin Klein
40 per cent off sitewide.
Net-A-Porter
Up to 50 per cent off.
Adidas
Up to 40 per cent off.
Ugg Express
Up to 80 per cent off clearance sale.
Oroton
Up to 40 per cent off.
Witchery
20 per cent off selected full price.
Target Australia
25 per cent off selected bras.
Lorna Jane
25 per cent off active essentials.
Coach Outlet
Up to 60 per cent off.
Bendon Lingerie
Up to 50 per cent off sale.
Aje
Take a further 25 per cent off sale.
Aje Athletica
Take a further 25 per cent off sale.
Faithfull The Brand
Up to 80 per cent off summer sale.
Bassike
Shop the end of season sale.
St. Agni
Up to 60 per cent off selected styles.
Viktoria & Woods
Shop the sale.
JAG
Up to 60 per cent off sale.
Kathmandu
Shop puffers from $139.
Lee Mathews
Shop the sale.
Shoe Warehouse
Up to 60 per cent off plus an extra 20 per cent off selected styles.
Ecco
Up to 50 per cent off.
Sussan
Shop the mid-year sale.
Nala
Shop clearance sale.
Christopher Esber
Shop the end of season sale.
Neuw Denim
Shop women's sale. Shop men's sale.
Abrand Jeans
Shop women's sale. Shop men's sale.
Rollas
Shop women's end of season sale. Shop men's end of season sale.
Elka Collective
Shop the sale.
SIR The Label
Shop the sale.
Betts
Shop the sale.
Le Specs
Shop the sale.
Swarovski
Up to 40 per cent off selected styles.
What Is the End of Financial Year?
In Australia, the financial year begins on July 1 and ends on June 30 the following year. As June 30 approaches, many businesses offer exciting discounts to clear old stock before the new financial year begins. Known as the end of financial year sales, this is a time where shoppers can score amazing discounts on must-have items in fashion, beauty, home, and tech.
When Are the End of Financial Year Sales in 2026?
There is no official start date for the EOFY sales like Click Frenzy or Black Friday, which always falls on the last Friday of November. Typically, most major retailers start to kick off the savings from June 1, but this does not stop some from starting early or much later, closer to June 30.
How Long Do the End of Financial Year Sales Last?
There is no set run time, and each retailer does things a little differently. Some run the sale for the entire month of June, whereas others pick just a few key days or a week to promote their EOFY sales. Generally speaking, all the sales are over once June 30 rolls around.
For more savings, check out our full list of EOFY deals. Do not forget to sign up to our free shopping newsletter delivered to your inbox every single week.
